Copywriter
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southwest & aha

 
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CPR is an important skill to have, yet not enough people know CPR. To solve this, Southwest Airlines, an airline that sets itself apart by showing how much they care, is teaming up with the American Heart Association to make it easy to learn.

cpr training on airline screens

 
 

some things to not choke on

 

heart-stopping posters

 
 
 

CO-CREATORS:
Ivy Phan // Art Director